November 29, 2006
30 seconds is not enough
It’s time for the 30-second clip to go away.
30 seconds is not enough to decide if you like a song or don’t. Most pop songs don’t even get to the chorus in the first 30 seconds.
Sometimes you don’t even hear lyrics until 20 seconds in!
What if the magic moment that clinches the deal comes at 0:42? What if the middle eight or coda is most excellent?
Golly, I hate 30-second clips.













Hear, hear!
I don’t see what’s wrong with having highly abbrev
Yeah, I never liked them either. Good foreplay is supposed to erotic – enough to get things going – not just a quick tease that’s more annoying than enticing.
As someone who buys more music than they play, of late, I’m infinitely more likely to be swayed by a full-length lo-fi. Let me hear the whole song a few times (Napster already does) and I’ll usually be hooked and need the real deal. ‘Cause I won’t settle for lo-fi. Um, in my MP3s. It’s just fine in acoustic pop superheroes.
There is one attribute in which a 30 second clip is handy, and that’s when you are trying to verify the the song is the one you are specifically looking for. It drives me crazy when I can’t find the right version of a song.
Hah! Right on Glenn! Point taken :)
Agreed.
Btw, the blogger going by the name of the RIAA CEO seems to think 30 seconds is enough:
http://mitchbainwol.blogspot.com/2006/08/you-get-30-seconds.html
JY