Scott Andrew - lo-fi acoustic pop superhero!

Josh Allen believes 2:42 is the ideal length for a pop song:

Just look at what clocks in between two and a half and three minutes: “Mr. Tambourine Man,” “We Got the Beat,” “Boys Don’t Cry,” “Hot Fun in the Summertime,” “Good Times Bad Times,” “I Would Die 4 U,” “Paranoid,” “Blowin’ in the Wind,” “Debaser,” “God Only Knows,” and “Fall on Me.” These are not only stone-cold classics but they also encapsulate all that is great about the band without wasting your goddamn time.

The scientists then dug up this song by a group that pretty much defines one-hit wonder: The La’s. The song is “There She Goes,” and is so flawless that it instantly made everything else the band did pointless. This ditty is two minutes and 42 seconds, and is all about songwriting economy.

Meanwhile, Paul Ford gleans some insight from his six-word reviews of of 763 MP3s from SXSW bands.

“Many people don’t write songs for an audience. They write songs for Gray’s Anatomy, for Zach Braff, and for Apple advertisements (Volkswagen if they’re not ambitious). If I was in a band I would write a slow song with an 808, reverb, and a female vocalist, and call that song “Zach Braff’s Eyes Reflected in My Nano.” I would make sure it got to the right people. By which I mean Zach Braff, or one of the leechlike marketing creatures that feed from the skin of Steve Jobs under his mock turtleneck.”